Turn Followers Into Biters

Premium tackle designed to trigger reaction strikes when other lures can't.

Proudly Saskatchewan-Based

Innovative tackle trusted by anglers across Canada.

Shop by Collection

Explore our featured lure collections, built for different styles, seasons, and species.

Meet BiteRite Lures

Built in Saskatchewan. Driven by a Passion for Fishing.

BiteRite Lures is a blue-collar, family-owned business based in Northern Saskatchewan, where world-class fishing and a love for the outdoors are part of everyday life.

What began as a hobby quickly became a passion to create tackle that anglers can trust.

Angler Owned Designed by passionate fishermen

Proven Performance Trusted across Canadian waters

Quality You Can Feel Attention to every detail

Weekend Warrior to Tournament Pro Confidence on every cast

What anglers are saying

Verified Angler

“5 Stars all the way!” The Rocky Ridge Outdoors team member John Van Langen had the fortunate opportunity to go fishing with the BiteRite team! “These guys are great, very knowledgeable, and their products catch fish! We can’t wait for our next fishing adventure!🎣”

Biterite User

Verified Angler

“BiteRite Lures...Wow! I have been using their creations for 2 seasons now and we are catching fish! Great guys and great products! I tried something new this morning and the success is in the pictures! Cheers to BiteRite!”

Rob B Saskatoon, SK

Verified Angler

“BiteRite Riplash Rattlebaits are a game-changer! Fish simply can’t resist them! Shout out to the team over at BiteRite Lures for getting me set up with all the tackle a guy needs!”

Dustin C Fort McMurray, AB

Verified Angler

“I've been a customer of BiteRite Lures for the last couple of years. I decided to try out their Rip N Glide Spoons while on my latest ice fishing trip. Nothing but non-stop action all weekend! The detail on the lures themselves is impressive and the trebles are of the highest quality! Never bent a single treble after 50+ fish on a single lure. I will be purchasing more of these in the near future to try out different colour schemes, very impressed with these lures!”

Evan E Wilkie,SK